Food and pet care company Mars has launched its new Mars Sustainability Investment Fund (MSIF), committing up to $250 million to back companies developing cutting-edge solutions for sustainable agriculture, lower-emission ingredients, and circular packaging.
MSIF plans to invest in advanced agriculture technologies, innovative ingredients, and next-generation packaging solutions, using both investment funds and direct investments.
The investment aligns with Mars’ ongoing efforts to decouple its business growth from its environmental footprint, as highlighted in its recently released “2024 Mars Sustainable in a Generation Report,” which detailed a 1.9% reduction in absolute greenhouse gas emissions in 2024.
Alastair Child, Chief Sustainability Officer, Mars, said, “We’re firmly committed not just to targets in a distant future but to delivering progress now. In order to do this, societal impact goals have to be built into business decision-making.”
He said that systemic change across supply chains, involving governments, industry, and farmers, is essential, and Mars aims to bring partners and peers along, as only large-scale change will deliver on our collective goals.
